Purple coneflower Echinacea purpurea 'Magnus' Photo/Illustration: Jennifer Benner Photo/Illustration: Michelle Gervais 1 2 3 4 5 6 7 8 9 10 11 Purple coneflower (Echinacea purpurea 'Magnus') eh-kih-NAY-shah per-per-EE-ah Synonyms: Rudbeckia purpurea Genus: Echinacea This native meadow derivative has vibrant, daisy-like flowers that bloom from midsummer into early autumn. Its prominent, dark orange central cones are surrounded by larger (to 7 inches across) and more horizontal, reddish-pink, ray petals than the species. Noteworthy Characteristics: Has medicinal uses. Attracts butterflies, bees, and birds in winter if cones are left on plant. Care: Grow in deep, well-drained soil in full sun. It is tolerant of drought, heat, humidity, and poor soils. Cut back stems to promote more flowering and reduce excessive self-seeding. Deadheading prolongs flowering. Propagation: Sow seed at 55°F in spring. Divide clumps in spring every 3 to 4 years. Take root cuttings from autumn to early winter. Problems: Leaf miners, powdery mildew, bacterial spots, and gray mold. Vine weevils may feed on roots. Overview Height 3 ft. to 6 ft. Spread 1 ft. to 3 ft. Growth Habit Clumps Growth Pace Moderate Grower Light Full Sun to Part Shade Moisture Dry to Medium Maintenance Low Characteristics Attracts Birds, Attracts Butterflies, Native, Self Seeds, Showy Flowers, Showy Seed Heads Bloom Time Early Fall, Fall, Late Summer, Summer Flower Color Orange/Salmon Flower, Pink Flower, Red Flower Uses Beds and Borders, Cut Flower, Dried Flower, Naturalizing Style Cottage Garden, Meadow Garden Seasonal Interest Summer Interest Tolerance Drought Tolerant Type Perennials Related Plants to Echinacea purpurea 'Magnus' 1 2 3 4 5 6 7 8 9 10 11 Purple coneflower Echinacea purpurea 1 2 3 4 5 6 7 8 9 10 11 Purple coneflower Echinacea purpurea 'Kim's Knee High' 1 2 3 4 5 6 7 8 9 10 11 Purple coneflower Echinacea purpurea ‘Bright Star’ 1 2 3 4 5 6 7 8 9 10 11 White coneflower Echinacea purpurea ‘White Swan' View the discussion thread.